About Fox & Crow
Instinct grew out of a decade of conversations with managed service providers.
Pick 50 MSPs you know well. Twenty minutes. No pitch deck.
For ten years, Fox & Crow agents ran partner recruitment programs for vendors selling into the MSP channel.
Every call produced operating knowledge: how the provider made money, what it supported, how it was staffed and whether it could support the vendor program being offered.
5,000,000 + human-recorded market observations.
Most company databases are built from information about the company. Our agents were collecting information from the company.
That history became the starting point for Instinct.
Vendor after vendor came to us with the same questions before a campaign started.
Which companies are actually MSPs? How large are they? Which technologies do they use? Which are equipped for the program?
We answered those questions manually for one vendor and one market at a time.
Instinct applies the same work across the broader market and keeps it current.
The investigators
Ian founded Doberman Technologies in 2005 and built it into a healthcare-focused managed service provider. After sixteen years as an MSP owner and operator, he exited the company in 2021. He brings that firsthand experience building, operating and selling an MSP to the platforms he and Carrie create together.
Carrie built and exited two companies serving the managed services channel, specializing in sales development and partner recruitment. She brings direct experience helping technology companies identify, reach and build relationships with MSPs to the platforms she and Ian create together.
Ian and Carrie met at a Channel Partners event in 2017 and married in 2021. They are the co-founders of Fox & Crow Group and the builders behind Instinct, the MSP Decision Intelligence Platform, The MSP Sales Process and Jackdaw, the MSP Competitive Intelligence Report Platform.
They spend half the year living in Penny, their off-grid converted campervan.
Fox & Crow has two products built on the same market data.
Fox & Crow no longer runs partner recruitment programs.
Instinct does not sell private contact data or assess a provider’s security posture.
We do not publish unsupported figures as facts. Company records show the evidence, date and confidence behind the information we provide.
We also tell prospective customers when Instinct is a poor fit for the job they are trying to do.
Pick 50 MSPs your team knows well. We’ll run them through Instinct with you and show you where each one lands and why.
Twenty minutes. No pitch deck.
